Hull’s largest and funniest organisation approached us to rebrand the Hull Comedy Festival for 2017. The existing brand had become dull and dated, so they wanted to inject a new lease of life into the brand and make it the best it had ever been.
Fun and funky was the approach we took to rebrand Hull Comedy Festival for 2017. We used an extremely vibrant colour palette while incorporating the little yellow mascot, Gilbert, named after the Festival’s founder.
We nailed the brand straight away and continued onto creating stationery, mini-guides, huge drop-down banners, festival dressing and even a great animation which advertised the festival throughout social media.